What Can I Learn From Google Analytics?
I’m a BIG fan of analytics. After all, if you can’t measure what you are doing with your site then what is the point of pouring all that money into it? We live in the day and age where a website presence is pertinent and ultimately you want your website to...
The 4 Custom Audiences you MUST Create to Re-Market on Facebook
Facebook can be a powerful tool when it comes to re-marketing to your existing clients. Ask your technical team to create these 4 audiences within your Facebook Advertising account so that you can successfully retarget to consumers who have interacted with your brand....
What are Google Adwords Extensions?
Have you been Googling around and noticed longer looking text advertisements than usual? What you are seeing are ad extensions being displayed alongside a typical Google text ad on the search network. Using these extensions gives more information to the...
I’ve just finished my website. Now what?
I was sitting at a café with a friend recently who has had her website up for 2 years…And hasn’t touched it. While having a website is great for an online presence, it’s not going to do much for generating income if people can’t find you or don’t know you exist. When...About The Author
Lindsey is the founder of Smartify My Biz. She’s a digital strategist devoted to transforming and streamlining businesses using marketing and sales automation. Her goal? More profit for your pocket plus a business that runs like a well-oiled machine.
