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What To Know Where To Spend Your Marketing Budget? Read This.

What To Know Where To Spend Your Marketing Budget? Read This.

by Lindsey Weissert | Mar 31, 2017 | Analytics, Digital Marketing, Marketing

[This is post 2 of 3 in a series of measurement posts] Read this if you want to understand where you should spend your marketing budget by using attribution modeling. I’m writing this as we’re taking a HUGE step back from the all of the marketing campaigns we have...
A Successful Website: Tracking Key Metrics For Your Website

A Successful Website: Tracking Key Metrics For Your Website

by Lindsey Weissert | Mar 17, 2017 | Analytics

[This is post 1 of 3 in a series of measurement posts] Hello Measurement! This is one of my favorite topics. If you’re a client or a reader of mine, you know how much I love Google Analytics, Excel Sheets and Dashboards. Note: Keep reading if you are trying to...
Gmail for Business: Look Professional With This 6-Point Setup Checklist

Gmail for Business: Look Professional With This 6-Point Setup Checklist

by Lindsey Weissert | Mar 15, 2017 | Tech Tips

If you own a growing business, you probably already know the importance of having your email tied to your custom domain. Hopefully you’ve already made the switch to G Suite like I’ve recommended in my last posts. (If not you can still sign up now). But what happens...
How to Write SEO Friendly Blog Posts – A Guide for Bloggers, Coaches and Entrepreneurs

How to Write SEO Friendly Blog Posts – A Guide for Bloggers, Coaches and Entrepreneurs

by Lindsey Weissert | Nov 9, 2016 | SEO

You did it! You just finished that blog post that’s been sitting on your to-do list for awhile. You’ve heard that writing blog posts help to establish you as an authority in your field plus helps with your SEO strategy (the thing that helps your website rank well in...
Measuring Your Campaigns – Using the URL Builder To Track Campaigns in Google Analytics

Measuring Your Campaigns – Using the URL Builder To Track Campaigns in Google Analytics

by Lindsey Weissert | Oct 27, 2016 | Analytics

The holidays are quickly approaching and chances are you’re planning several marketing promotions to help maximise sales around this busy period. Your email copy is ready, the landing page is set, social media ads are created and you’re ready to implement. But let’s...
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About The Author

lindsey weissert
Lindsey Weissert

Lindsey is the founder of Smartify My Biz. She’s a digital strategist devoted to transforming and streamlining businesses using marketing and sales automation. Her goal? More profit for your pocket plus a business that runs like a well-oiled machine.

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To Run Like A Well-Oiled Machine At Any Scale

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An all-in-one workspace for planning, managing, and organizing.
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