by Guest Author | Feb 18, 2021 | Digital Marketing, Marketing
There really hasn’t been a more relevant time to talk about saving budget, than this year and last. While Covid hurt many businesses, it was of course the Entrepreneurs running small businesses who suffered the most. Bouncing back in 2021 requires a strong marketing...
by Lindsey Weissert | Feb 12, 2020 | Digital Marketing, Marketing, SEO
Email marketing is crucial for generating revenue for many online businesses, so how do you ensure your emails are actually being delivered to your prospects inbox? Here are a few best practices you can implement to give yourself a leg up on email delivery. Request...
by Lindsey Weissert | Jan 20, 2020 | Digital Marketing
The customer lifecycle describes the various stages a customer goes through before, during and after a purchase. We think of the customer lifecycle in these 5 stages: Attract Convert Fulfil Delight Refer By understanding these 5 stages and how they apply to your...
by Lindsey Weissert | Jan 5, 2020 | Digital Marketing
The technology revolution has made it easier than ever to automate mundane and repetitive tasks in your business. There are several software to choose from to help you automate your business, but we use and recommend Ontraport. (We LOVE it!). Once you have your...
by Lindsey Weissert | Mar 1, 2018 | Digital Marketing
Are you an opinionated person who hangs out online all the time and wants to make some money? A good starting point would be blogging. If you are clever with words, there is nothing stopping you from getting involved in the blogging industry. Currently, 77% of all...
by Lindsey Weissert | Mar 31, 2017 | Analytics, Digital Marketing, Marketing
[This is post 2 of 3 in a series of measurement posts] Read this if you want to understand where you should spend your marketing budget by using attribution modeling. I’m writing this as we’re taking a HUGE step back from the all of the marketing campaigns we have...
