seo friendly blog post

How to Write SEO Friendly Blog Posts – A Guide for Bloggers, Coaches and Entrepreneurs

You did it! You just finished that blog post that’s been sitting on your to-do list for awhile. You’ve heard that writing blog posts help to establish you as an authority in your field plus helps with your SEO strategy (the thing that helps your website rank well in search results). This is definitely true, Read more about How to Write SEO Friendly Blog Posts – A Guide for Bloggers, Coaches and Entrepreneurs[…]

Measuring Your Campaigns – Using the URL Builder To Track Campaigns in Google Analytics

The holidays are quickly approaching and chances are you’re planning several marketing promotions to help maximise sales around this busy period. Your email copy is ready, the landing page is set, social media ads are created and you’re ready to implement. But let’s take a step back… How will you know which specific campaign resulted Read more about Measuring Your Campaigns – Using the URL Builder To Track Campaigns in Google Analytics[…]

team management remotely

The Secret To Managing A Team In 3 Corners Of The World

Want to know a secret? If you are going to be working with a team in different corners of the world, there is ONE thing that is vital to being productive and efficient. That secret is TRANSPARENCY! And how do we have the best transparency across team members? By using these tools below: 1.) Google Read more about The Secret To Managing A Team In 3 Corners Of The World[…]

How to get rid of digital clutter and stay focused

A list of some handy apps to help you organize your digital life. Quicksilver – This is a launcher utility app for Mac OS X that gives you the ability to perform common, everyday tasks rapidly and without thought. After installing this app, you’ll never have to have your computer desktop cluttered with icons again. Read more about How to get rid of digital clutter and stay focused[…]

Facebook Dynamic Placement Ads – What you need to know

Facebook has recently come out with a new advertising feature called Facebook Dynamic Product Ads. This will help you promote relevant products to shoppers browsing your product catalogue on your website or mobile app. These ads can help you scale your business, are highly relevant and allow you to have an ‘always-on’ ad strategy that Read more about Facebook Dynamic Placement Ads – What you need to know[…]

The 4 Custom Audiences you MUST Create to Re-Market on Facebook

Facebook can be a powerful tool when it comes to re-marketing to your existing clients. Ask your technical team to create these 4 audiences within your Facebook Advertising account so that you can successfully retarget to consumers who have interacted with your brand. 1. Upload your email list This is great for capturing everyone in Read more about The 4 Custom Audiences you MUST Create to Re-Market on Facebook[…]

What are Google Adwords Extensions?

Have you been Googling around and noticed longer looking text advertisements than usual? What you are seeing are ad extensions being displayed alongside a typical Google text ad on the search network. Using these extensions gives more information to the ‘Googler’ and (bonus!) these extensions are displayed at no additional cost. Normally we use 4 kind Read more about What are Google Adwords Extensions?[…]

Smartify My Biz - Online Presence

I’ve just finished my website. Now what?

I was sitting at a café with a friend recently who has had her website up for 2 years…And hasn’t touched it. While having a website is great for an online presence, it’s not going to do much for generating income if people can’t find you or don’t know you exist. When helping clients with Read more about I’ve just finished my website. Now what?[…]